Our 'Impact Business Launch Kit' will show you
how to be a rockstar social entrepreneur.

Learn more below...


What is this?

The 'Impact Business Launch Kit' is an online program that'll help you get started in social entrepreneurship. The Launch Kit combines on demand video courses, video lessons from veteran impact entrepreneurs, an e-book, and a private Facebook group to help you walk step by step through the challenges you face in social impact business.

The content will be available to you at any time no matter where you are in the world. We'll also get you a course guide to help you get through the program and start implementing the teachings in your social venture.


And who is it for?

If you are...

-Still searching for your impact business idea

-Dreading your current work because it lacks margin AND meaning

-Or just needing a blueprint to bring your social impact business idea to life

Then the Impact Business Launch Kit was made for you...


Social entrepreneurship is made up of many different impact businesses in a variety of industries.

We all share a common bond because our businesses seek to make a dollar AND a difference. But, your specific business idea will have a unique set of needs.

That's why we've gone out and created video interviews with some of the world's leading social entrepreneurs.

Here are a few examples of the expert teachers in our videos...


Founder of Indosole

Click here to see what Kyle teaches
Kyle's company strikes a beautiful balance between a killer brand and epic sustainability. Indosole transforms mountains of junk tires into beautiful sandals AND employ Indonesian craftsmen & crasftswomen with fair wages. In his video, he'll teach us how they did it.
Adam Connatser

Social Entrepreneur's Legal

Click here to see what Adam teaches
Adam and his partner Bob are THE legal team for you as you navigate the unique challenges and opportunities of impact business. Adam's been serving social entrepreneurs all over the world for over 14 years. He'll teach you all about the unique legal options you have in social entrepreneurship.

Founder of

Click here to see what Sheryl teaches
Sheryl was our first student in 2014 and she's since grown into an amazing mentor around here. She started as our student with a small pop up shop and is now rocking it as a retailer in Toronto. She's also becoming a renowned leader in socially conscious fashion.

President of Kiva US

Click here to see what Jonny teaches
Jonny's a close friend and is President of Kiva US, where he leads the charge on micro funding for small/medium ventures in the states. He's a Cambridge grad who also happens to be one of the nicest guys we know :) He teaches us about crowdfunding for social good.

Founder of Cause Artist

Click here to see what Grant teaches
Grant's a master of web dev - he's built many a website for social entrepreneurs AND his company is THE online hub for socially conscious consumers. There's no better or bigger platform out there highlighting the brands, products, and services leading the way FOR GOOD. He'll teach us how he did it.

Co-Founder Sword & Plough

Click here to see what Emily teaches
Emily is the CEO and Co-Founder of Sword & Plough. Emily is also a former U.S. Army officer. Emily channeled her passion for social entrepreneurship, civil-military relations, veteran empowerment, and sustainable design to embody the core values of Sword & Plough.

Warby Parker

Click here to see what Jesse teaches
Jesse heads up social innovation at one of the most recognizable impact businesses in the world. For every pair of eyeglasses they sell, they donate a 'business kit' to an aspiring eyeglass entrepreneur in the developing world. Jesse teaches us how we can do well by doing good.

Founder of Hostel KC

Click here to see what Brittain teaches
Hostel KC is the midwest's first purpose driven Hostel. It's the place where 'Sleep has a Purpose' because for every 300 beds booked they'll build homes for families in need in the Caribbean.

Yellow Leaf Hammocks

Click here to see what Joe teaches
Yellow Leaf employs artisanal communities with excellent wages as they weave some of the world's best hammocks. Joe and Yellow Leaf are rockstars at helping the story of their people shine forth. Yellow Leaf teaches us what bold branding is all about.

Founder of MADI Apparel

Click here to see what Hayley teaches
MADI sells sustainable intimates and for each product sold donates a pair of women's underwear to a domestic violence shelter. Hayley is a wizard at creating amazingly impactful partnerships that'll help you grow your social good.

Founder of Mission Belt

Click here to see what Zac teaches
Mission Belt went on the hit TV show "Shark Tank", pitched, and got funded by Damond John. If they can talk those sharks into funding them - you know Zac can teach you a thing or two about getting cash for your social venture.

Founder Five North Chocolate

Click here to see what Ben teaches
Benjamin's our former student turned teacher. He started his company in a college kitchen and has since grown it to shipping their healthy and fair trade chocolates nationwide. Benjamin's a master at launching on a shoestring.


As part of the Launch Kit, you'll get access to 10+ foundational videos that'll teach you the basics of social entrepreneurship. 

Plus, you'll get 8  additional video lessons that are taught by the expert teachers listed above. These videos will teach you the tactics you need to grow a business that makes a dollar AND a difference.  

You'll be able to watch these videos ON DEMAND and then workshop them with fellow entrepreneurs via the private Facebook group. Here's a sampling of the video modules (click on them for an expanded description):

Module 1

The basics...

Learn the basics of what it means to be a social entrepreneur + learn about the many different models of social entrepreneurship.
Learn how to zero in on the cause that will be the focus of your business and mission.
Learn how to lay a simple foundation for your legal structure, funding model, and branding.
Grant tells us all about the world of social good and gives us some awesome tactics around branding, web tactics, and social media.
Module 2

Telling your story (branding)

People don't care about what you have to offer until they understand WHY you do what you do. This is even more important as an impact entrepreneur, so we'll help you get to the heart of your why and then weave it into your brand.
We'll show you some awesome tactics and some super tools to help you build things like your logo, landing pages, taglines, and websites much more quickly (and affordably) than you ever thought possible.
Kyle of Indosole will join us on this lesson to show us how he built a brand around the stories of people who are repurposing junk tires into beautiful sandals.

Jesse has helped build Warby Parker into a powerhouse brand that's disrupting the eyeglass industry AND changing lives around the world. In this video, she'll teach how they did it.

Module 3

Legal structures and funding

Should you be a for profit or non-profit? A B-Corps or 3LC? What if you're outside the U.S.??? No matter where you are, legal options are an alphabet soup that can be hard to navigate. So in this lesson, we'll sit down with the social entrepreneur's legal team and get to the bottom of it all.
We'll chat with Zac of Mission Belt on this one. His company pitched and got funded on the hit TV show Shark Tank so he'll help us understand the impact capital landscape.
Brittain of Hostel KC and Olivier of Ideal Impact both used crowdfunding to raise thousands for their businesses. We'll chat with them to figure out their secret sauce :)
Tune in as we sit down with Jonny Price of Kiva US. He'll tell us all about how microfunding could be the key to launching your impact business.
Module 4

Building a community of customers (marketing)

Learn the proven tactics that’ll get you customers right away so you can start making a dollar AND a difference in your area of impact.
Learn the tactics used by the greatest social entrepreneurs to leverage the awesome power of social media to grow your movement.
One of the largest challenges faced by any entrepreneur is how to grow an audience for your service or product. In this class, you’ll learn a set of proven tactics for building a community of customers that love what you do.
Benjamin started making his healthy and fair trade chocolate in a free kitchen at his university. He then grew into pop up shops around up state New York and then into an e-commerce store shipping nationwide.
He did this all over the period of jut 6 months...Join us as we sit with him to figure out his secrets for building a community of customers super fast.

Okay, cool, so sum it all up for me?

Here's a recap of everything you'll get in the Impact Business Launch Kit...


Expert Teaching

You simply WILL NOT find a better or more qualified group of impact entrepreneurs than our network of teachers. No matter the industry you're in or unique problem you face, we've got someone who's been there and done that. We're ready to help you overcome whatever it is that's holding you back.




A private Facebook group just for you and your fellow 'launch kit' students

  • Ongoing access to social entrepreneurs from around the world who will help you through your struggles, celebrate your successes, and get you what you need to make a dollar AND a difference.

  • Immediate advice and assistance as you grow your social impact startup.

  • Our students usually regard this as one of the most valuable aspects of the Launch Kit. You'll be amazed at the connections you make working with other startup social entrepreneurs just like you.

  • You'll have LIFETIME access to this Facebook group as part of this Launch Kit.


Video Modules + Bonus Expert Lessons

You'll be able to watch videos ON DEMAND and we'll give you a roadmap to show you how to make the most out of them.

These videos are proven to get you the foundational tactics you need and our expert teachers will use their videos to address unique problems that we see new social impact entrepreneurs face all the time.


Our E-Book: "Social Entrepreneurship 101"

We wrote this 50+ page e-book to get you all the fundamentals you need for social entrepreneurship in one place.

It's based off 100+ interviews we did with world leading social entrepreneurs. Click here to see the chapter outline.

1.) What is #socent and why does it matter?
2.) Why #socent start with why
3.) How social entrepreneurship is transforming business FOR GOOD.
4.) How to grow an impact business even if you don't think you have enough time/money
BONUS CHAPTER: 'Lean Startup' basics for #socent
5.) Simple ways to build your brand from scratch
6.) These are the basic legal structures you have as a Social Entrepreneur
7.) Social media for social entrepreneurs
8.) Here's how to get funding as a Social Entrepreneur
9.) How to build a 'community of customers
BONUS CHAPTER: 14 and 1/2 ways to get customers from DAY 1.
10.) Growth hacking for social good
11.) The answers to your questions...


Benjamin ConardFounder of Five North Chocolates
Social Change Nation has helped me go from business plan to in business. Thank you Josh & Social Change Nation for giving me the tools, resources, network, and motivation I needed to make a dollar AND a difference!
Kathy WongFounder of Moeloco
As a student, expect invaluable resources and connections to a great community of colleagues, together with unbelievable support from the founder, Joshua Schukman.
David DietzFounder of Modavanti
The great thing about Social Change Nation is the network of top caliber entrepreneurs that Joshua is able to engage with.
Sheryl LuzFounder of
Social Change Nation provided remarkable content and practical guidance through group coaching. Their approach of incorporating real life situations of social entrepreneurs is very effective and encouraging.
Ben BlockFounder of GozAround
I have been working with Josh since the early days of my venture...His knowledge and passion for social entrepreneurship is unmatched, and he never hesitates to make himself available to share ideas, an outside perspective, and even his network.
Caroline DePalatis Founder of CultureWeave
It means a lot to those of us just starting out on a social entrepreneurial adventure to be able to talk with a real person and get some solid feedback. The time was inspiring and full of value.



You can sign up below and you'll start getting your content right away!

Once you sign on, we'll start sending your first video lessons and get you into the private Facebook group.

You'll get everything the Launch Kit has to offer FOR LIFE for a one-time $67.

We also guarantee everything we do here at Social Change Nation so if you don't totally dig this just hit us back and we'll promptly give you back every penny you paid. No questions asked :-)

FAQs (and how to contact us)


With all the free resources out there, why pay for The Launch Kit?

Good point. In fact, with our podcast, blog, and video content, Social Change Nation is one of the largest hubs featuring free content for startup social entrepreneurs. This will always be part of our mission as the hub for those working to make a dollar AND a difference.

But we always knew there was a group at Social Change Nation that wanted more. That's why we took it to the next level by offering The Impact Business Launch Kit. There is simply nowhere else that you'll find such a high caliber group of startup social entrepreneurs working together to spark change.

By grabbing this Launch Kit, you'll be dramatically shortening your journey from where you are to where you want to be.  You'll grow with a small group of fellow entrepreneurs who are equally as devoted to profit AND purpose. You'll get access to world class coaching. And you'll take the very important step of investing in yourself and your business.

And, we've noticed something else... the people that invest the time, resources, and energy into a focused program are the ones who succeed. So, whether you choose to get our launch kit or another program you will inevitably need to choose to sacrifice in order to win.


What if I don't yet have an idea for the social impact business I want to start?

That's okay!  The Launch Kit will help you with that too. As long as you know you want to start a venture that makes a dollar AND a difference we'll be able to walk you through the idea crafting stage!


How long before I'll start seeing results from the Launch Kit?

As long as you're watching the videos, doing your homework, interacting on the Facebook group and taking action on what we teach, you will see significant movement on your social impact business idea.


Where are the other Facebook group members from and what kinds of businesses are they starting?

We have students from all over the world working in industries ranging from socially conscious fashion to tech for good.  No matter the industry though, you'll find that all social entrepreneurs have a great deal in common.


Why don't you offer a free trial?

Because we want to make sure that you truly believe that The Launch Kit will offer you far more value than what we're charging.  Our heart is to get the best students into the program who are truly ready to make a massive impact and to invest in their success.

If you don't feel sure on that, we'd be happy to answer any questions and walk you through that decision BEFORE you sign up.

Also, we offer a promise (via our guarantee) that we'll refund you every penny if you don't feel you get significant return, so you can rest easy there.


Have more questions?

No problem at all!  Just fire off an email to and she'll be happy to help out :)